Case Studies

CreuTech worked with Frân Wen's Young Company and the National Gallery to create an interactive AR experience combining Welsh mythology, art and a gallery-wide treasure hunt. Carreg Ateb grew from the story of National Gallery paintings being protected in Manod quarry during the Second World War, linking the Gallery back to the landscape and stories of North Wales. Working directly with the Young Company, we ran creative workshops to help shape the narrative, characters and i

CreuTech worked with Wales Millennium Centre and Sain Records on a week-long R&D exploring how immersive storytelling could bring the history of Welsh music to life. The week acted as a discovery phase, grounding the team in the cultural, political, and historical context surrounding Sain. Early sessions focused on how Welsh language, identity, and activism are deeply connected to the label’s story, making it clear that the music cannot be separated from its wider context. As

As part of the Immersive Arts UK programme, CreuTech collaborated with painter and artist Nadia Wazera to experiment with how her work could be experienced beyond the canvas. We began by exploring ways to use AI and projection mapping to bring subtle movement into her paintings. One piece depicting waves became the centre of the prototype: using AI, we animated the brushstrokes so the sea seemed to shift and flow. We then projection-mapped these moving elements back onto the

CreuTech was commissioned by Wellbeing Monitor, along side the architects at CAUKIN Studio, to prototype a multiplayer virtual walkthrough of their innovative Wellbeing Pods, designed to support staff and patient wellbeing across the NHS. The project formed part of the SBRI Healthcare programme, developed in collaboration with Betsi Cadwaladr University Health Board. Our role was to visualise the pods in an immersive, explorable way so that stakeholders, healthcare profession

CreuTech was recently commissioned by the The National Gallery to collaborate with Frân Wen Young Company on Careg Ateb: Vision or Dream, part of Jeremy Deller’s nationwide commission The Triumph of Art. The aim was to create an immersive arts piece that not only explored themes of myth and transformation, but was also informed by young people’s voices. Our role at CreuTech was to design and run workshops that introduced participants to immersive tools and use these experime

We’ve been busy at CreuTech working alongside writer and performer Chris Tally Evans on an exciting new immersive prototype: Cat’s Eyes. The project is a comedy XR spin-off inspired by Dylan Thomas’s Under Milk Wood, re-imagining the world of Captain Cat through interactive and immersive storytelling. Developed as part of the Immersive Arts UK programme, this early prototype explores how theatre, comedy and technology can come together in new and unexpected ways. One of the u